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In the world of search engine optimization, it has become universally accepted that backlinks are the best elements to obtain organic ranking on the search engine results page (SERP). A backlink can be described as any inbound link; however, SEO professionals define them as being contextual, ...

The answer is...it depends. If you're in a highly competitive industry and your closest competitors all have healthy backlink profiles, then backlinks are important to you. If you're content is equally good, which it should be in a highly competitive industry, ...

When a website's owner hires an SEO firm or stand-alone specialist to improve their site's long-term prospects for beneficially high positions in Google's SERPs, one of the services expected of the workers is a routine report that shines a light ...

URL stands for "Uniform Resource Locator," and this terminology reflects that a given web page occupies a precise point in digital space that would be counted separately from one that is only differentiated by one or two text characters. When Google's search ...