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Search engine optimization encompasses far more services than most people realize. Most clients realize this fact and see the value in the services provided. However, not all individuals work with SEO agencies on a regular basis. Such people may not understand what value they're ...
As a site developer and SEO marketer, you would be understandably frustrated to discover that a competitor has high domain authority and a first-ranking SERP as well as low-quality content. When you work hard in order to post high-quality content but do not have a top ...
Google continues to update and supplement its search algorithm over time. The Penguin and Panda updates sent shockwaves through the search engine optimization community. Since then, a number of updates have been applied to the algorithm, including Florida 1. Most of these updates either tweak the ...
Ever since Google and other major search engines rolled out crawlers and other bots for the sake of indexing a couple of decades ago, visits by these automated scripts has represented more than half of global web traffic. Search engine crawlers are hardly the only bots ...