Understanding Google's SERP Algorithms and How They Affect Your Page Rank

Google's search algorithms have been honed through decades of usage of its search service by countless Internet users spread across the globe. The sheer number of people with Internet access and the proportionally high number of companies and businesses trying to serve their needs has naturally resulted in a highly competitive environment that renders many companies' websites unable to outpace established competitors' positions on SERPs. Given how industry-relevant terms that are universally understood are already taken by established companies that are household names, a new business operating in virtually any industry imaginable can only hope to gain a sustainable amount of success if it can identify niche keywords to capitalize on.

Google's concealed yet stringent and volatile rules and standards for its algorithms make placing high in SERPs generated for niche keywords difficult enough for businesses in the United States, but they apply in a far more uneven fashion for companies that are based in non-English-speaking countries. The pattern-seeking aspects of Google's algorithms have worked to index all websites that exclusively employ foreign languages so that speakers of a given language can use Google just as efficiently as English speakers. Nonetheless, the fact foreign languages tend to encompass much smaller proportions of the world's population means that there are far fewer businesses and far less online content based on a certain language for Google's algorithms to sift through and make sense of.

The English-speaking world is dense enough in population and competition that Google regularly updates its hidden algorithms in an ongoing effort to counteract degenerate methods of gaining SEO-related advantages on Google's SERPs that invariably manifest and get adopted over time. Since content in a foreign language is based on far more sporadic demographics, however, webmasters based in foreign countries find that "out-of-date" SEO procedures that met the standards that were in place several years ago are enough to give their websites their due opportunities for success. What many online SEO resources describe as the "baseline" steps of any respectable SEO campaign are often all that a business based abroad needs to truly compete within its native domain. For more information click here https://www.reddit.com/r/SEO/comments/bg0zlk/arerankingfactorsthesameinall_languages/.