Marketing is an essential part of business function. Without it, businesses would only grow by luck, rather than because of well-crafted, wide-ranging marketing campaigns having a positive effect on audience members. In the past 15 years or so, digital marketing has essentially taken over as the single most - if just one of the two had to be chosen - important major variety of marketing.
One area of digital marketing that is super important is that of search engine marketing - SEO.
Everybody uses Google - well, at least everybody who has been using the Internet for more than a day. Most of us use Google multiple times per day. Without it, we'd have to guess the web addresses of the web pages we think we'd want to visit. It's easy to imagine how difficult, painful, and time-consuming this could be.
The Main Problem With Search Engine Optimization
Some people are better than others at academics, what many people refer to as "book smarts." Even people who are gifted academically often struggle to do well with search engine optimization. This is because most of us haven't learned anything about building web pages, how the Internet works, online advertising - none of it, quite literally, in many cases.
In order to get around how difficult search engine optimization is, many website owners, business decision-makers, and individuals who run their own web pages look online for applications or tools that have been crafted by people who are good at programming and who understand search engine optimization.
Although, you might realize, this sharing of an SEO and programming expert's proprietary SEO tool might get rid of his own competitive advantage. However, what really ends up happening is more people view that person's website, social media pages, or other places on the World Wide Web that they've intended for visitors to land on.
There are many SEO tools out there. The best way to get the most from an SEO tool, no matter what it does or where it comes from, is to thoroughly understand what it's capable of and making sure to use it correctly. For more information click here https://www.reddit.com/r/SEO/comments/fb4dph/launchedafreetoolforseosandsolobloggers/.