Optimize SEO to Skyrocket Online Shop Sales

Owning an online shop without much of a presence on social media will likely depend on SEO traffic to make sales. This is where SEO optimization becomes a need in order to get products (and other pages) on to the front page of google searches. Improving SEO is even easier when using Wordpress since there are so many plugins that can optimize the process.

The first step of the way is to check out articles from top SEO websites, like Moz. Improving a shop's SEO is no different than the SEO of a blog or news site, so even general advice would apply.

The basic step would be to focus on target keywords when producing content. Since Google has improved their spam detection, it is best to incorporate keywords naturally rather than going for volume.

Getting backlinks to your content is also important. Not only will these links allow for some organic traffic, it would also trigger Google to consider your domain to be of high authority. To keep track of the authority of your site using Moz Domain Authority ranking to get a realistic measure. Google Page Rank used to be the standard of ranking websites but it is no longer available.

For product descriptions, be sure to keep them rather long. At least 200 words per product are recommended to keep it through. Great product descriptions as detailed articles rather than a short brief of what to expect from the item. It is also a good idea to create a separate meta description so it is optimized for search results.

Once each product is created, share them on social media and start seeking backlinks. Google will want your links to come from high-authority websites that are related to your niche. Guest articles are one idea of quality backlinks, in which the text should consist of a well-written article.

Page speed is another factor that should not be overlooked. Not only do your customers want a responsive website, but Google now takes the speed of your website into account when ranking pages. This can be done by upgrading your server and optimizing scripts on your site. For more information click here https://www.reddit.com/r/SEO/comments/8cen78/howtoimproveseoofanonline_shop/.