Learn How Google Search Updates Since 2014 Affect You

An Introduction to Google Search Updates If you are not familiar with the technical mechanics behind the world's leading search engine, Google.com, then allow us to fill you in on one of the core components driving it forward. Google's search engine is an extremely dynamic information aggregator, it has never been static. As of 2018, Google is known to change the way its search engine ranks and sorts its results over 600 times per year. These changes are known as search algorithm updates, with some of them being quite small changes, while others are massive and dramatically change the search engine's results. In the article below we'll walk you through some of the largest and most noteworthy Google search engine updates that have been launched over the last few years. The Top Google Search Updates Since 2014 (1.) Pigeon - Launched in late July 2014, Google's massive Pigeon update completely turned its search results upside down. The algorithmic changes made to the search engine dramatically changed with the way in which Google ranks local vs non-local search results. (2.) Mobile - One of the largest search updates ever initiated, the Mobile update was launched by Google in late April 2015. Google made changes to its core algorithm and began to give better search rankings to websites that are more mobile browser friendly. (3.) RankBrain - Referred to by Google engineers as the third most important algorithmic change ever made to the search engine, RankBrain was launched in late October 2015. The algorithmic changes made to the search engine during this update are said to feature artificial intelligence (AI) driven systems that are able to sharpen the search engine's relevance serving capabilities. (4.) Possum - This update, launched on September 1, 2016, created substantially more variations in Google's local search results. Website owners complained that after this update the local search results had become extremely competitive and very difficult to gain exposure in. (5.) Fred - This quality control update, launched in early March 2017, harshly targeted websites that break Google's webmaster guidelines. If, for example, a website features low-quality content or search spam, then such a website would be heavily penalized and largely disappear from Google's search results. For more information click here https://www.reddit.com/r/SEO/comments/93nq9b/istherealistanywherewithallthemajor/.