Here Is a Simple SEO Test Anyone Can Quickly Use

Search engine optimization professionals whose business models depend on "full-service" projects are often looking to streamline their content creation and backlinking processes. To this effect, you can find platforms that offer not only written content but also backlinks through a method known as syndication, which essentially consists of blasting content or at least URLs across many high-authority websites. One such platform is known as iWriter, and their syndication service was recently put to the test by an online business entrepreneur who does his own SEO.

The iWriter deal was presented as follows: Syndication across more than 50 websites for less than $50. This does not include the content creation part, which means that clients must provide their own URL. The aforementioned entrepreneur decided to give the service a try with a website URL from an old affiliate project. The content in question was a blog post, and when the client received the report from iWriter, he was surprised to see more than 180 websites listed.

Many of the links on the report turned out to be redirected to the home page of local news publications. Most SEO professionals will agree that local TV news stations are certainly high-authority websites, particularly if the optimization goal is at the local level, but getting a 404 or redirect serves absolutely no purpose. Other backlinks on the list pointed to websites dedicated to posting financial reports you can find on the EDGAR system of the United States Securities and Exchange Commission, so those can be hardly considered to be high-authority links.

All in all, the results of the test will not surprise many SEO professionals. It is unreasonable to think that 50 quality backlinks can be obtained for less than $50, but the problem here is that iWriter is advertising a service that only delivers less than 10 live backlinks of dubious authority. The reality of getting high-authority backlinks in 2020 is that they involve old-fashioned PR work. If your client operates a French bistro in Toledo, it is up to you to reach out to local journalists and bloggers who may be interested in the business. For more information click here https://www.reddit.com/r/SEO/comments/fk9cm3/psaiwritersyndicationtestresults_2020/.