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Orange Soda

Established as a home-based business in 2006, OrangeSoda has grown into a thriving international marketing firm serving thousands of clients. OrangeSoda is a certified Google Partner and also maintains partnerships with Yahoo Small Businesses and American Express. In 2012, OrangeSoda was acquired by the Deluxe Corporation, a billion-dollar financial business. OrangeSoda serves its clients with a variety of marketing tools including search engine optimization (SEO), social media marketing and local marketing. OrangeSoda's services are laid out in a strategy called their "Roadmap to Online Marketing Success" which has four steps: Presence, Grow, Manage, Promote. Each of these stages involves OrangeSoda's expertise in SEO which helps to drive traffic through directory listings, content creation, link building and analysis. Web design is also a crucial component of this stage, as the sites are created for optimum SEO performance on every device. The most rewarding of OrangeSoda's services for small businesses is often local marketing which ensures that customers in the immediate area of a business are able to find it online. OrangeSoda promotes its clients in dozens of online directories in addition to apps and location-based sites like Google Maps to make sure that every base is covered. OrangeSoda also uses the growing power of social media to promote its clients. OrangeSoda builds effective profiles for their clients on social media sites like Facebook, Twitter and LinkedIn; clients are also served with content creation that drives traffic and encourages reader engagement.