Northcutt specializes in growing cloud and e-commerce revenue for their clients. The company has always emphasized SEO because more than 90 percent of web experiences begin with a search. However, they also recognize the importance of social media marketing as part of comprehensive digital strategies. Therefore, Northcutt's clients have expressed high levels of satisfaction and loyalty. The agency is now being awarded for its excellent work. The agency stands out from its competitors by embracing a transparent, scientific approach to digital marketing. Part of this includes using social media to spread brand awareness, manage client reputations, and establish profitable relationships. In addition to managing a clients' social media accounts, Northcutt provides social listening services that help brands to respond quickly to public perception. Furthermore, Northcutt has access to a huge influencer network that they use to add authority and credibility to their clients' products and services.