Cairng Marketing is the name of a digital media and public relations search engine agency that specializes in working closely with media and clients. The agency, with its immense knowledge of media, conducts business with its clients by providing them with all the services and tools necessary in order to have their brand exposed so that an audience can form because of it. Some of the media strategies employed by the company include sit downs and interviews with the clients, because getting to know who is being represented and what they are looking to achieve is the first and most important step in the process. In addition to forming a relationship, there is also boosting a brand's image and making it reputable since having a good reputation can bring in more customers and reputation can often spell the difference in success. There is also marketing across all social media platforms.