You wouldn't believe how much people value the reputation that they see of a business online. It is quite common for people to search for a business based on how well its holds up in terms of its reputation quite frankly. That is something that many don't always talk about, but it is the truth. Ignite Digital is a firm that helps those who wish to build up their reputation online to do so. They have worked with numerous customers to help them understand how people view them on the Internet today and how they can work to change that perspective. Many companies are shocked to find out that they have a negative reputation online based on the kind of interactions they have had with previous customers. It is shocking and a little embarrassing to have to find something like this out in this way. This is why everyone is highly fortunate to have reputation management firms that can help us out.