Digital Current provides clients with reputation management and similar services. They’ve assisted some of the biggest brands in the world, such as Farmers Insurance, Marriott, Lowe’s and Nickelodeon. They’ve been in business for over 10 years and strive to obtain long-term SEO results for their clients. Digital Current is fully aware of the fact that today’s SEO is far more complex than it used to be. They believe SEO is a continuous process and consists of running tests, analyzing the results and fine-tuning the process. They aim to deliver both long-term and short-term ranking success while also increasing conversion rates. Digital Current creates a foundation for clients, which consists of keyword research and understanding the competition and customers. They optimize the on-page and off-page aspects of SEO for every client and understand the importance search engines place on trust and authority. They also optimize for conversion.