Guru Effect is a top search engine optimization company that helps their clients in the real estate industry with keyword research and content generation. They work hard to find out what terms and phrases are used in local searches when someone is looking to buy a property. Once they know what words are used the most often, they incorporate them into blog posts, property descriptions, and listings to ensure that their client gets the most visibility. Guru Effect knows that the more people that see the client site, the better chance they have of selling their property. They also keep track of the changes in keyword use and geographic terms to ensure that they always provide the most current information on the market. Guru Effect is a leader because they get many more traffic leads than other companies who offer the same types of services in SEO management and research.