The Guru Effect is an SEO firm that helps real estate companies increase their online presence. Instead of using gimmicks and tactics, the firm’s team works to authentically improve a website’s rankings. First, they make sure that the content and coding meet search engine standards. They check the site’s performance on each browser, including mobile browsers. Customers shopping for real estate are more likely to go online from a mobile device. After going through the website with a fine-toothed comb, the team works on promoting rankings. The real estate industry is location-based. The Guru Effect knows how to promote a business online and reach a market in a specific location. This team strives for quality. They get results without taking short-cuts.