Sachs Marketing Group has a thorough understanding of the complex housing market in the United States of America. Such knowledge is used to optimize websites for professionals in the real estate industry. Real estate agents must have websites that include listings and other tools that may be used to boost sales. A critical component of such websites is known as MLS, or multiple listing service. This type of technology is used widely by agents who are officially assigned the task of selling a residential or commercial property. Real estate brokers need to write detailed descriptions of the homes that are put on the market. Contact can be initiated by potential buyers who would like to view a listed property. Websites should allow clients the chance to schedule showings and other appointments. Virtual tours can also be inserted into web pages that provide a wealth of information about a house that is for sale or rent.