OneIMS is a Chicago-based search engine optimization agency and inbound marketing firm. The overarching aim behind the e-commerce integration, inbound marketing and search engine optimization efforts at OneIMS is driving conversions and leads towards goal. Website design, paid search campaigns and organic search campaigns are all within the purview of the skilled marketing team at OneIMS. Website design at OneIMS takes a marketing stance and focuses on aesthetics and representing the clients brand in the most favorable light. Paid search campaigns at OneIMS take advantage of years of industry experience and pay-per-click advertising initiatives to drive leads. Focused implementation of paid search campaigns and ongoing analytics set OneIMS apart from the competition. OneIMS uses search engine optimization techniques because search search optimization helps to improve clients' rankings on search engine results. Effective search engine optimization can drive customers to the client's site without the use of advertisements or gimmicks.