Straight North is an advertising firm that operates multiple office locations throughout the United States of America including Charlotte, Chicago, Washington, D.C. and Baltimore. Dispersed throughout the entire nation, this agency has a far-reaching hand in various industries including retail, healthcare, medical, industrial and education. With so many clients to work with, Straight North allocates its resources according to the scale of projects that are ordered. For example, marketing departments are assigned tasks involving search engine optimization of websites that have been launched in recent times. These professionals can also take care of optimization challenges of outdated websites that have been penalized by Google. Straight North also uses search engine optimization as a tool to manage public relations on behalf of clients. For instance, a high-profile company should appear in a positive manner on Google and Yahoo!. This agency strives to make sure that prominent clients are ranked high on search engines.