Many search engine optimization and advertising agencies, whether they combine the two functions or not, tend to overlook the intrinsic links between search engine performance and pay per click ads – not Comrade, by far the best PPC SEO agency on the world wide web. To start things off, the staff at Comrade looks to sources of advertisements across the Internet, then compares what industry you engage in with your direct competitors, making sure everything your competitors put into successful ads are also present within your own. Every type of pay per click advertisement is thoroughly analyzed to obtain an optimal level of attention to your business, rather than simply guessing about which PPC ads are most likely to be successful. To make sure the information pulled from your advertorial research is most accurate and relevant to what’s actually going on in the real world, Comrade even integrates with Google Analytics.