SEO Image offers personalized auditing for websites that have poor rankings on Google and other search engines. This marketing agency thoroughly checks the back end structure of a domain in order to determine the factors that contribute to inadequate performance. For example, all HTML source code is validated to ensure that it is up to date with the latest standards set by W3C and XML. SEO Image also checks dynamic features for any glitches and errors due to improper execution of scripts such as PHP, SQL and MySQL. Hyperlinks also play an important role in the rankings of websites on Google. SEO Image checks each link tag to make sure that it does not lead to an external website that is no longer on the Web. Another major component of SEO auditing is keyword analysis and integration. Target words are inserted into articles, meta tags and descriptions of multimedia files.