Percepture is a New York-based agency specializing in public relations and marketing. With a great location in America's hub for commerce and trade, this firm has an easy time working with high-profile businesses and people. Percepture is simply not intimidated by any challenges involving reputation issues and even legal battles. Search engine optimization methods by this firm can fix various types of problems that arise from slander and false accusations on the World Wide Web. Percepture applies a monitoring system that scans the Web for any content that is related to clients or their products and services. False information and negative content must be properly removed or at least neutralized. Percepture tries to minimize the exposure of such content on relatively anonymous websites that do not take a lot of responsibility. Instead, this firm focuses on taking active steps in setting up promotional campaigns on social networks on behalf of clients.