Search engine optimization (SEO) agencies strive to ensure that a site is readable, delivers relevant information and gets recognized in optimal ways by the algorithms that are built into each search engine. Since every search engine is different, the agency has to be able to make the most of what they know about the algorithms that drive the results listings. As one of the nation's ten top performers in SEO, Vales Advertising is known for staying on top of every algorithm change, including those that seem tiny but have a big impact. Vales Advertising is staffed by a team of experts in technology, marketing, design and business. Not only do they have the tech skills to help a website rise to the first page of search engine rankings, but they also have the necessary people skills in order to establish solid working relationships with their clients and to build trust.