Established in 1995, Einstein Medical has come a long way since its early days as an advertising company. Today, this agency offers consulting solutions to medical professionals who seek the latest IT utilities. Einstein Medical specializes in marketing campaigns that promote doctors and other licensed medical experts. Search engine optimization is a tool that gives major promotional value to medical sites that have been recently launched. When a website is set up on the World Wide Web, it takes a lot of time for Google to find it. To expedite the process of discovery by Google, Einstein Medical applies aggressive organic SEO tactics to new websites. For instance, keywords are used to describe the back-end and front-end features on web pages. Google rewards domains that are rich in content. In the case of medical websites, the content should include visual presentations such as diagrams of common procedures and other advanced topics.