The power of the internet as a tool for business has only increased as the technology powering the internet has done the same, and now there are firms with huge amounts of experience extending far back to the first digital advertising method, which was most likely search engine optimization. Search engine optimization allows a brand to take full advantage of their position in searches through popular search engines like Google, and local SEO is the idea that a firm can optimize a website to appear within the searches of potential local customers. Digital Current is highly adept at local SEO services, and they have the ability to help any small business find success with their local customers through extremely targeted search results that are sure to showcase the local brands. The local SEO services from Digital Current offer an average increase of over 1,000 percent in keyword rankings, which helps a website appear higher in search results.