SearchRPM is one of the most well-known digital marketing firms located in Austin, Texas, and they exist at the center of the world's online environment. They were founded by Michael Ramirez after he left his earlier job working for a separate ad agency. He understood how valuable comprehensive search engine optimization was going to be in the future, so he decided to create his own firm to meet that demand. He realized he would have to create a different approach to advertising since SEO was traditionally not used the same way as other advertisements. SearchRPM is now completely dedicated to their unique approach. It has proven more than effective for them, and they are proud to continuously improve their services as they grow as a company. Each campaign they produce has given them some knowledge that can be used on the next, and they are never done improving what they can do for their clients.