When a consumer needs to find a lawyer, they want to find a legal service that practices a specific type of law and that is close to their location. The staff of Amicus Creative Media helps their clients in the legal services sector to get noticed by boosting their rankings in the search engines such as Google and Bing. Amicus Creative Media uses both legal jargon and common words and phrases in its SEO services. This helps their legal clients to get noticed by casual consumers as well as other businesses that are in need of legal services. Amicus Creative Media also implements geographic words and phrases such as streets, neighborhoods, city names and regions so that consumers can find a lawyer or legal practice that is close to their location. By helping legal clients to boost their rankings, Amicus Creative Media increases both website traffic and return on investment.