PaperStreet is an SEO firm specializing in assisting legal practitioners. The professionals employed at this company can help create websites for law firms, which will be optimized to provide high rankings in search engine results. If a law firm has an existing website, the team can restructure the site using custom created content to improve their search engine ranks. They can also help improve marketing strategies for firms that already have an existing marketing campaign. The experts at PaperStreet take advantage of every opportunity available on the Internet to increase their client's website visibility. They could include pay-per-click features, as well as links to social networking sites to drive more traffic to their client's site. In addition to the various SEO services offered by this company, they also use a comprehensive data analysis system to make sure their strategies are working. In addition to law firms, these professionals can create the same optimized content for independent lawyers who want to advertise on the Internet.