If your hotel has too many vacancies, it might be time to hire a marketing firm that specializes in helping hotels find the customer base that they need to be profitable. HeBS Digital is one such marketing firm. In fact,they have recently won awards for their ability to create hotel SEO that gets their clients' websites to the top of the list of results from most search engines. This marketing company understands the importance of using SEO content for hotel websites. They already know the most commonly searched for words and phrases by hotel customers. This firm has a team in place ready to write new text for your website or add those words to the text already in place. HeBS Digital offers a lot of information about this and other types of marketing campaign on their website. You can even check out customers that they have helped in the past.