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You might remember the days when a business really had to focus its marketing efforts on the specific geographic area in which they were located. Only the big corporations could actually attract and cater to a global audience. That has all changed now thanks to the Internet. Even the smallest of businesses can attract customers from far and wide, with many of them not even having many customers at all in their own area. If you have been struggling to branch out and increase your own customer base, you will want to consult with Straight North. As the best Global SEO in the region, they can explain to you the power of the Internet and how your own site can be useful in attracting those customers that have long eluded you. By opening up your search parameters, you will find that your traffic increases every month as a result.