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Although it is slightly less critical than it used to be, search engine optimization continues to be one of the key requirements in order for a website to be found by consumers who are conducting an internet search. The search engine algorithms use search engine optimization (SEO) as an essential aspect of the ranking process. Including the right keywords and phrases in a site's content helps it to be recognized by the algorithms as an authority around a certain topic. The quality of the content, the time users spend on the site and many other critical aspects all come together in the ranking process. Without the right words and phrases, the site will be difficult to find. SEO Image understands how to implement a quality SEO campaign that delivers great results. As one of the ten best SEO agencies, SEO Image stays on top of the latest search algorithm changes.