Using Stock Images Can Change The Way Your Content Is Perceived

If you have a website, it's tempting to use stock images. Pages with images are more exciting and get more engagement. Taking photographs isn't easy for everyone and finding a model is expensive. Why not use stock images, especially if they are free?

Everyone Uses Stock Images

When you use stock images, you're not the only person using the images. Hundreds of other websites in your niche probably have the same images you selected. It seems like there are hundreds of websites in the diet niche which have the same image of a model in a bikini with a tape measure around her waist. If you use the same images as other sites, you're diluting your brand's identity. How can consumers tell your website from your competition's site when the most visible element looks the same?

Stock Photos are Unprofessional

Consumers who have seen hundreds of websites can spot a stock photo a mile away. They know the company can't bother to take their own photos when they use stock photos. It makes a brand appear unprofessional and cheap.

Clients Like Stock Photos

If you're a web designer, getting original images from a client or getting them to agree to photography costs is next to impossible. Sometimes, they believe all the images in a Google image search are free and you can just pick one and use it. The only time you can use stock images are in a mock-up to give the client a general idea of what the site will look like when it's finished.

Manufacturer's Photos

E-commerce websites frequently use manufacturer's photos because they are professional and show items from all angles in detail. There's nothing wrong with this; it's usually impossible to take better photos. You can include a few custom photos of average people using some products to add some originality to your site.

If you're creating a custom website, why ruin its one-of-a-kind appearance with generic stock photos? They are cliche and tired. For more information click here https://www.reddit.com/r/SEO/comments/ck83lf/usingstockmanufacturerimagesonyoursitewell/.