Tips For Top Webpage Placement in SERP Ranking

For any article-driven website whose owner hopes for it to place on the first page of various SERPs for relevant search topics, writing pages that will propel both themselves and the overall website to those esteemed positions is often a careful balancing act. Besides the need to research and settle on modestly competitive keywords that can be uniquely associated with the website's brand by Google's indexing spiders, the website must also prioritize including those keywords within the articles' text in calculated amounts. If an otherwise solid keyword occurs too many times throughout the content, the website's SERP rankings will be docked by Google for keyword stuffing.

However, this does not mean that the website or any page on it will necessarily rank well if a page that only has one or two occurrences of the keyword is very short to begin with. If an article contains only 500 words, then it is unlikely that it would contain all the relevant information it should have about a specific topic, and much of the prose would have to be written quite tersely. Google would easily award a higher ranking position to a competing website's article that is at least 2000 words long because there is much more opportunity for the page to surround the keywords with effectively flowing prose. The indexing algorithms can sift through and associate this prose with search queries that would correspond to any keywords present.

Dividing an appropriately lengthy article into 500-word segments on separate pages is not recommended because Google is likely to see each page as a contender for the "sole representative" of the website's coverage of that topic. Only one would be chosen, and only that one page would be effectively assessed by the standards set by more thoroughly written competition on the web. However, if a topic is complex enough, the website can benefit from having multiple 2000-word-long articles covering different but closely related facets of it. Not only can these articles that potentially stand on their own link internally to each other, but they can also be collected in a "hub" directory page. For more information click here https://www.reddit.com/r/SEO/comments/d7o1kc/forblogseooptimizationonepostwith_more/.