Tips for Getting a Fair Pay Rate for SEO Services

In today's freelance and gig-based economy, an increasing number of businesses and entrepreneurs are posting ads in job placement and gig forums seeking search engine optimization (SEO) services. Ads such as "Get this site ranked on Google. $400" are commonplace, which shows that a lot of these business owners may not be aware of what SEO entails. A quality SEO campaign is not just a one-shot deal. In some cases, it could take months of work for an experienced SEO marketer or programmer to go through an extensive site and optimize it for Google and the other search engines. A $400 payment would be nowhere near reasonable for this type of service. Some clients directly propose these types of low rates to individual SEO programmers. While there is an old adage of "You can't get an answer if you don't ask," this is often perceived as insulting to the SEO programmer. One way that an SEO programmer can avoid this is to raise their rates. Avoid charging a flat fee for an SEO project unless it is a one page, once and you are done sort of deal. A client that wants extensive work and a campaign that is ongoing should be paying an hourly rate. By charging a fair rate to begin with, the SEO coder can avoid the cheap clients who do not want to pay a reasonable rate for the work. Freelance SEO providers should also know that they may be directly competing with coders located in third-world or emerging markets. Those coders can charge below-market rates because those rates are still higher than what an American would expect to be paid for the work. Another way that an SEO coder can avoid unreasonably low rates is to peruse other gig venues. There are certain forums and gig listings online that seem to attract the worst clients. Avoiding those may help avoid the frustration of ridiculously low payment rates. For freelancers who advertise their services on for-hire forums, they should use SEO in their ads in order to weed out clients who could potentially shortchange their pay. For more information click here https://www.reddit.com/r/SEO/comments/9omyyy/employershavenoideawhatseois/.