Should Differeing SEO Strategies Be Used WIth Different Platforms?

A marketing and coding professional wanted to know if there should be a difference in strategies when implementing SEO on a Wordpress website versus a Shopify website. Shopify is typically used by an individual or small business as an eCommerce platform for online sales. Wordpress is typically used for sites that do not conduct a lot of sales. Wordpress sites usually focus on information, images and articles instead of sales.

One person wrote back with comments that Shopify's structure is simpler. They noted that Wordpress has more flexibility when it comes to layouts and other features. A few people also commented on the loading speed of Wordpress and Shopify sites. Some people noted that Wordpress sites load slowly, but another person said that this only happens if the designer chooses a theme or layout that is known to take a while. Others said that they find Shopify to take a while to load.

Another person wrote back with more tips actually related to implementing SEO on sites with different purposes. They made a list of the types of SEO that a person might want to consider, regardless of the platform for the site. They noted that local SEO would be ideal for the small business providing services or products such as food that people would want to get near their location. They recommended Schema Markup for this.

The same person also noted that Wordpress on page and Yoast SEO go together well. These two would pair together in order to create optimal SEO for a better SERP. This experience marketer also noted the importance of link building on the site. The links should be quality, not spam and authoritative.

Multiple respondents noted the importance of the quality of the site's content. No matter what platform is used, the content matters. The content should be the priority of the marketer's focus. SEO should come after that. The authoritativeness of the content and frequency of updates should be prioritized by the site's owner. Doing this ensures that the Google algorithms will crawl the site routinely and rank it well when they do. For more information click here https://www.reddit.com/r/SEO/comments/bgn62a/howwouldseostrategiesdifferfromwordpress_vs/.