If You're Open During The COVID-19 Pandemic, You Need A Website
With many people across the country restricted to essential travel only, local businesses still open need to make people in their community aware they are still serving customers. Consumers turn to the Internet to learn what's open, so it's essential to have a prominent online presence. Before leaving home, individuals will want to know if they can enter your establishment, if they have to call for an appointment or if you offer drive-thru service.
Everyone knows having a Google Business and Bing Places listing, as many citations as possible and online reviews are vital for local businesses. You've probably already done these things so people looking for your specific business can find your website and learn if you are open.
Consumers who need essential items are turning to their local news websites for listings of what is open, Make sure you get on the list. If they don't have a list of open businesses, write a blurb about how you're staying open to serve the community and what measures you're taking to ensure customer's and employee's safety and sent it in. Include a link to your website for people who want more information.
If you're active on Facebook, post information about your hours and special shopping information. Encourage people to ask questions and interact with your followers. Encourage them to share your information with others in the community.
Local small business owners are being creative about serving customers while following local guidelines. If you offer delivery or take out, make sure potential customers know this. If you employ a large number of local residents, stress that shopping with you will help you keep them employed. Use storytelling to explain your situation and send it to a local newspaper as a press release. Include images so the journalist does not have to do anything but print it. For more information click here https://www.reddit.com/r/SEO/comments/g1yqa5/weareopennewsstationlistingsfor_referral/.