Humans, Artificial Intelligence, and SEO Ranking
Online content is introduced to the Internet in ever-larger volumes as the years go by. This routinely results in a larger number of competitive websites vying for prominence in common keywords on search engines. In turn, search engines' ranking algorithms become ever more important for filtering and organizing the results for clients looking for the best products and services. In a trend that is sure to become more normalized in the years to come, an increasing fraction of the content being posted on the Internet is being created through automated processes that involve letting programs generate and assemble the text by themselves. This is currently in common use for the sake of websites with many similar pages that need to have similar arrangements of text because it would be a repetitious task to have human editors type each piece of text manually. However, the advancement of artificial intelligence is also steadily increasing the capacity for programs to generate articles and other text-based pieces of content that look as though they were written by real people. Some view this as the endpoint of a train of thought that should only belong in science fiction entertainment. Nevertheless, the hypothetical capacity for virtually anyone to post high-quality "human-like" content on the Internet regardless of their own authoring skills leads others to wonder how Google's ranking algorithms would contend with an influx of content matching this level of quality. The current climate of SEO is seen by many as failing to give the websites that put in their best efforts the full SEO relevance they should logically receive, and a large increase in artificially generated content that fits search engines' criteria is expected to exacerbate the issue. Nevertheless, the algorithms remain constantly monitored and updated by paid employees at Google and other search engines' companies. Their jobs entail keeping watch for attempts by websites to manipulate the algorithms' mechanical processes to reach unfair advantages. The human oversight in place behind search engines strives to account for new content-inflating trends that will accompany the increased capacity for artificial intelligence to create "strong" content. For more information click here https://www.reddit.com/r/SEO/comments/9obajr/automatedcontentcreationandseo/.