How Google Really Ranks Your Website
When people are maintaining websites or setting up new ones, there is always a huge concern with how the site will be ranked. Nobody knows the exact specifications of the Google algorithms, which leaves everyone making guesses about where to place their focus. Some coders believe that SEO is the main thrust, while others believe that back links are more important. Some people believe that content, SEO, back links and tags are equally important. There will always be a debate about how important the quality of the content is. With web crawlers and AI ranking everything on the internet, some people assume that robots could write content. The truth of the matter is that well-written content continues to be important, but it must also include SEO, back links and appropriate tags. Content is the most important, and these other characteristics follow closely behind it. A majority of website developers, marketing experts and coding specialists agree on this ranking: 1. Content 2. Back links 3. SEO 4. Good article UI and engagement 5. Internal Linking If the content is poor, then people might find the site but not spend any time on it. They won't return to a site with poor content. If the SEO or back links are poor, they might still find the site. However, they might view it as having a low level of authority. Internal linking keeps people on the site for a while, but it should not displace SEO or content. In addition to the user interface and engagement, another important aspect that a lot of website developers forget about is the user's intent. If the user intended to look up information about wool yarn for knitting socks, but their search return results either showed finished wool socks, acrylic yarn, thick yarn or old folk legends, this is not in alignment with the user's intent of the search. If content is king, then coders should assume that links are the queen and SEO refers to the princes and princesses. Perhaps they could refer to the user interface, engagement, intent and tags as the ladies in waiting. For more information click here https://www.reddit.com/r/SEO/comments/aslx53/contentisstillkingin_2019/.