Benefits and Shortcomings of the Yoast Plugin

Some WordPress plugin components are virtually mandatory. Jetpack is one of them, and the Akismet antispam commenting plugin is another. When it comes to search engine optimization, the Yoast plugin certainly comes to mind, and its free version is used by millions of website administrators as well as SEO professionals. Yoast SEO comes in various premium options, but opinions tend to be mixed about their true value. There is no question that the free Yoast plugin is worth installing; its keyword suggestion and density checks alone are very useful, particularly for content creators who have direct access to the back-end CMS. The readability checker is not that useful unless you are trying to adhere to strict prose schemes. There are a couple of issues with the premium Yoast packages; one is related to the overall number of extra features versus how many will actually be realistically used, and the other is related to support. Quite a few of the Yoast premium features are very technical. Most users will only get around to exploring less than half of the Yoast premium functionality; the only exception being the news package, which consists of a handful of features that are worth applying with every new WordPress post. The redirect feature is very useful, but there are many free plugins that can accomplish this. A full Yoast premium package that is not used to completion will just bloat the WP installation. As for support, it should be noted that Yoast went through a scandal a couple of years ago, and the company was slow to admit responsibility. When millions of websites trust their SEO performance to a plugin, there is an expectation that the development team will stay on top of Google algorithm changes. Yoast failed its clients once, and it left a bad taste for many of them. In 2019, SEO professionals using the free Yoast version should ask themselves if they are likely to use all features of the paid packages. There are options that provide a more narrow scope with a lower price tag; these plugins do not have as much prestige, but some are getting positive reviews. For more information click here https://www.reddit.com/r/SEO/comments/abvu8g/isyoastseopremiumversionworthit/.