Sage Frog is a marketing firm that is headquartered in downtown Philadelphia and extends public relations services to a diverse set of clients all over the United States of America. Marketing planning by this firm includes object refinement and competitive positioning. Such services are ideal for clothing and accessories designers who want to compete in the fashion industry. Digital calendars and other analytic reports are used to set precise deadlines for publishing ads on new collections of apparel, footwear and other gear. Sage Frog can also help clients establish connections with magazine publishers. For example, fashion designers could secure deals with department store catalogs that are available online and in printed form. Sage Frog utilizes search engine optimization as a tool to advertise fashion lines online. The latest collections from a company can be featured on pay-per-click ads that target specific keywords that are related to upscale clothing and footwear.