Reputation.com is a global team that believes both businesses and individuals have the prerogative to control their online persona. As such, it has become the world's top provider of reputation services and products that aid millions of different clients located across the world. Their success has also earned them recognition in over 400 notable publications, such as the Wall Street Journal, New York Times and Economist. Reputation.com has even found funding from the same capital firms that back Symantec, Intuit and Skype. The company won Customer Service Department of the Year four years in a row. In order to control online reputation, Reputation.com takes three steps to achieve higher ranked visibility. By controlling search results, neutralizing personal threats by keeping information private and aggregating more positive than negative reviews, the company is able to manage and maintain a great outlook. This, in turn, allows companies the ability to take on fellow competitors.